Marketing, communications, and PR professionals are busy people who often need to get creative at a moment’s notice. But these workloads can be improved – and creative juices piqued more efficiently – through the magic of technology. Here are some top tools that can...
Protecting brand health is a full-time job, but there’s no easy-to-digest manual to illustrate the best way of doing it – until now, that is. That’s because the PR News Brand Reputation Summit brings together a clutch of expert speakers and thought-provoking topics to...
We’re just a few sleeps away from some of the world’s most influential minds in media measurement and evaluation coming together for three days of rich discussion on the impact of communications. The International Association for the Measurement and Evaluation of...
In the military and emergency preparedness communities, after-action reports – also known as “hotwashes” – are vital to ensure teams stick to the plan and execute at a high level while learning from their mistakes. The same is true for those in the communications...
Public relations is an ever-changing industry – so much so that even industry veterans often feel compelled to sharpen their skills, or develop new ones, through webinars and virtual events. That’s why we’ve compiled this list of 2023’s top recurring or one-time...
Think, for a moment, about how you live your life. Do you listen to music on Spotify, Soundcloud, Apple Music, or other streaming services? If so, you likely use the app’s data-driven insights on your music-listening habits. The same goes for FitBit, Apple Watch, or...